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Trucking Through Time: A Fun Look at Skateboarding History

Posted by Christian Carne on

It's the sun-soaked streets of Southern California in the late 1950s. Surfers, bored out of their minds during the flat spells of summer call out, "Hey, what if we surfed on land?" And just like that, the spark for skateboarding was lit.
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The Evolution of Roller Skating: Eight Wheels on a Mission

Posted by Christian Carne on

As we roll into the future, one thing remains certain – the wheels of roller skating will continue to spin, carrying with them the rich history and cultural significance that make roller skating a cherished and enduring pastime.
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Discover what Mike Vallely is doing in Des Moines

Posted by Carson Joyner on

Pro skater Mike Vallely recently transplanted to Des Moines, Iowa. The crew at SOCCO catches up with Mike about his recent move, plans for his independently owned skateboard brand Street Plant, and his recent signing with Cariuma shoes.
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Groovin' with Stripes: The Rise, Fall, and Fashionable Return of Tube Socks

Posted by Christian Carne on

Next time you see a pair of striped tube socks, don't just see footwear. See a mini time machine, a gateway to a bygone era where every outfit was a party and every step was a groove.

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Made in the USA: Weaving Opportunities into Every Stitch

Posted by Christian Carne on

Picking "Made in the USA" isn't just waving the patriotic flag; it's a smart choice that affects the economy, the environment, and our social vibe.
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